High School Business Ownership

Module One: Launching your Venture

-Characteristics of an Entrepreneur

-Technology in Business

-Business Trends 

-Factors Leading to Interdependence and Starting Your Business

-Common Types of Businesses

-Steps to Establish Various Business Structures

-Advantages/Disadvantages of Buying an Existing Business/Franchise

-Develop a Successful Business Plan

-Create Mission and Vision Statements

-Indicators for Business Failure

Module Two: Market Foundations

-Conduct a Target Market Analysis and its Benefits

-Four Types of Consumer Buying Behaviors

-Economic Trends and Situations that Affect Consumer Demand

-How to Conduct a SWOT and TOWS Analysis

-PESTLE Analysis Categories and Porter's Five Forces

-Write a Product or Service Description

-Identify Potential Suppliers and Manufacturers

-Develop an Inventory Policy and Effective Pricing Strategies

-Calculate the Different Types of Profit Margins and Selling Prices

-Assessing the Demographics for a Business Site and How to Calculate Rent

Module Three: Business Promotion

-Characteristics and Steps to Develop Your Brand Image

-Five Types of Business Publicity and the Best for You

-Effective Customer Service that Leads to Good Publicity

-Promotional Activities Within a Promotional Mix

-Steps of Conducting a Cost-benefit Analysis for Promotional Activities

-Omnichannel and Multichannel Marketing Strategies

-Different Types of Advertising Mediums and Their Costs and Benefits

-Metrics Used to Assess the Performance of a Promotion

-Designing and Advertising Different Types of Sales Promotions

-Importance and Components of a Business Promotional Plan and Digital Marketing

Module Four: Workforce Development

-The Five Functions of Management

-How to Create Different Types of Organizational Charts and Their Benefits

-The Hiring Process and its Importance

-Job Description Components

-Perform a Risk Management Analysis to Determine Employee Benefits

-General Roles of Employees and How to Supervise Them

-Work Environment Types for Various Businesses

-Federal, State, and Local Regulations that Affect Employee Retention

-The Importance and Functionality of Management Information Systems

-Communication and Collaboration Tools that Help Businesses

Module Five: Financial Blueprint

-Startup and Operating Costs and Capital

-Equity vs Debt Financing

-Key Indicators of Creditworthiness

-Projecting Cash Flow and Revenue for First Year of Operation

-Offering and Developing Alternative Payment Options

-Business Taxes

-Calculate Monthly Loan Payments and Use an Amortization Schedule

-Loan Repayment and Return on Investment

-Creating a Five-Year Financial Plan and its Usefulness

-Preparing Balance Sheets and a Summary for Supporting Financial Requests

Module Six: Prepare for Sucess

-How Education and Training Help Businesses Succeed

-Helpful Personality Traits and Work Habits for a Successful Business Venture

-Developing an Entrepreneurial Career Plan

-Creating a Personal Development Timeline and its Importance

-Importance of Lifelong Learning

-Process and Importance of Business Licenses and Permits

-Career Planning and Development Platforms

-Digital Tools for Career Planning

-Resume Best Practices

-Important Components of a Career Portfolio